Materials

• The Hypnotic Sales Funnel Guide
• Webinar Funnel Template
• Email Course Funnel Template
• Freemium Funnel Template
• VIP Funnel Template

Treasure Vault

Strategy & learning

• Seth Godin on permission marketing
• Seth's blogOf course. Best marketing blog on the planet
• TinyLittleBusinesses
• On product virality loops & freemium
• Sean Ellis on creating surveys
• 7 types of freemium
• Personalisation
• The best sales deck I've ever seen
• Good design patterns
• Stuff on email marketing
• Bidsketch on funnels
• Videofruit on consequence pricing
• Lessons learned from free+shipping funnels

Tooling

• Netlify Static site / JAMstack hosting
• Inspectlet Heatmaps & user session tracking tool
• Gumroad Easy payment tool
• Samcart Checkout page optimisation
• Stripe
• Drip My email marketing tool of choice
• Segment Your customer data hub
• Squarespace Website builder
• ClickFunnels Website builder
• Tonik Studio Design agency that I use. Excellent!